A Brief Overview Of The Mexican Mass Media Industry

A brief overview of the Mexican mass media industry

Over the last few decades, the media landscape in Mexico has greatly changed and even welcomed new players. Some observers note that political influence has also contributed to various changes that have taken place, while other factors such as the entry of the digital era have further helped to dictate the direction of the media industry.

A discussion about the Mexican media industry would be incomplete without the mention of Grupo Televisa, S.A.B, and TV Azteca, the two national wide broadcasters.

Televisa, formed through a merger by three TV stations in 1955, stands out as one of the oldest and naturally most influential media station in Mexico and by extension in the Hispanic world. Since 2002, Salvi Rafael Folch Viadero has held the position of Director and Chief Financial Officer of Grupo Televisa, S.A.B. He was previously the group’s Vice President of Financial Planning. His extensive experience in management is key to the growth of the company. Viadero has also served in the capacity of General Manager and Financial Manager at Televisa’s subsidiary Comercio Mas.

TV Azteca which operates channels, 13, 7, and 40 in Mexico City is also a popular media player feeding the masses with news, reality and talk shows as well as sports and a host of popular programs.

Radio and magazines also share the mass media cake in Mexico. Magazines such as Nexos Gatopardo, Proceso, and Emeequis give an in-depth insight of local happenings. Major radio outlets include Radio Formula, Radio Centro, and Radio Acir.Televisa Group also runs Televisa Radio. Like on television, they are also major relied upon for news, entertainment and general information.

As a manager of the largest media conglomerate in the Spanish world, Salvi Rafael Folch Viadero is charged with the responsibility of maintaining the international ability of the company. Televisa soap operas are no doubt one of the most popular programs in several parts of the world.



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